Motivati makes leadership easier

Research is clear that open and trusting organisations built on good relationships achieve the best results. That requires good leadership. It is therefore concerning that so many managers report not having time to lead, and that so many employees say they are not being led in a good and motivating way.

With Motivati, you get a leading HR system for the dynamic development of people and culture, giving you the tools you need to create a positive workplace culture.

• At the start of the year, Motivati launched an updated version of their tool and wanted to produce some short clips for social media to help drive traffic to their website. They wanted to do this in a somewhat different way, with a twinkle in the eye, and after several good conversations with Elisabeth and Cecilie we arrived at a solution together, says concept developer Mariann Lunde.

Through three short social media clips, viewers get a glimpse into the daily life of a manager who is not quite functioning as they should – and where Motivati could be part of the solution.

• Since many people in HR and management can be reluctant to appear "unserious", we think it can feel like a breath of fresh air to also embrace the more humorous sides of leading others. To shape this, we got great advice and help from comedy king Thomas Teige, known among other things from NRK Satiriks, Lunde continues.Thomas Teige, kjent blant annet fra NRK Satiriks, fortsetter Lunde.

• Playing on a slightly clumsy and quirky type of leader who really means well but just does not have the right tools to help themselves suited this brief well and was a really fun challenge. We were joined by actress Thea Dalen, who did a fantastic job in front of the camera. I think giving room for improvisation was the key on this one, and she handled it brilliantly, says director Carl-Martin Storøy.

Om resultatet sier kunden;

• "We wanted promotional clips that were both funny and relatable for our target audience – and Sølvrev delivered! They took ownership of the entire process from idea to finished film, with a clear plan and efficient production. In a single day we shot three films that hit the mark," says Motivati's marketing manager Elisabeth Grønner.